We are an authorized, direct-from-the-publisher retailer of NEW books. Our titles are ON HAND and available for immediate shipping. Table of Contents Collector Books is pleased to present this first book of its kind, dedicated to one of the giants in the costume jewelry industry. Coro was in business for 79 years, from 1901 to 1980, was once one of the largest manufacturing plants in the world, and was at one time the maker of half of all the jewelry sold in the world. This book is the first devoted to this pace-setting manufacturer. Well-known jewelry expert Marcia 'Sparkles' Brown, author of Unsigned Beauties of Costume Jewelry and two volumes of Signed Costume Jewelry, displays over 600 color photographs with identification and values in Coro Jewelry. Advertisements spanning the years 1943 to 1961 are included, as well as illustrations of the Canadian, English, and American plants and salesrooms. There are chapters devoted to Coro, Corocraft, Vendome, Francois, Mylu, and the company's international connections, including Mexico. Biographies and photographs of important company officers are featured. An additional highlight is a section on Coro's head designer and his limited edition nine brooches released in 2000. The history in the book spans Coro's legal battles, rags to riches stories of company officers, and Coro's influence in the growth of its Providence, Rhode Island, plant location and the entire jewelry industry. You won't want to miss this book. PUBLISHER'S REVIEW
Coro Jewelry is an interesting book to read. It covers in detail the history of the company, while at the same time describing what was happening in the costume jewelry business as a whole during the time period. The role of the traveling salesmen, marketing techniques, designing procedures, and brief biographies all give the reader a better understanding of what was involved in producing this jewelry so popular with collectors today.
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