Tomart's Disneyana Update No 79

Table of Contents

This issue: Frozen merchandise sales are so strong it looks like revenue dolls, toys, books, apparel, and other goods could surpass film box office receipts which have already surpassed the $2 billion mark. Disney consumer products has already announced two more waves of new Frozen products to launch summer and fall 2014. The company and its licensees are gearing up for an even stronger Christmas 2014 sales based on the brand versus last year when the film was fresh. This magazine will continue to follow the most collectible items with Frozen Updates each issue for as long as new products continue to arrive.