Home > Clocks - Watches > Clocks > Alarm & Shelf >

Westclox Electric by: Jim Linz
Westclox Electric by: Jim Linz
 
Look inside!


Westclox Electric With Price Guide by: Jim Linz
List Price: $34.95
Our Price: $31.46
Sale Price: $29.71
You save $5.24!
Author: Jim Linz
Binding: Soft Cover
Copyright: 2004
Pages: 256
Size: 8.5 x 11 in.

Product Code: SO-SCH-2004-0764319108-WH3

Description Shipping Notes
 

Collector Bookstore is a retailer of new books located in Leavenworth, Kansas. We specialize in price guides and reference books for the antiques and collectibles industry.

Hundreds of Westclox electric clocks introduced between 1931 and 1970 are displayed in over 720 images. This impressive book also covers Westclox store displays, after-market automobile clocks, and weather instruments. Many of the over 200 store displays pictured feature impressive Art Nouveau, Art Deco, and Mid-Century Modern designs.

Although Westclox did not introduce its first electric clock--the "Big Ben Electric"--until 1931, it nonetheless proved to be an innovator in electric time keeping. This book contains extensive information on those innovations and the men behind them. It also provides documented evidence of the designers of dozens of models. In addition to Henry Dreyfuss, readers are introduced to lesser known designers such as Max Schlenker and Ellworth Danz.

An extensive history of the company is presented, drawn largely from the pages of Tick Talk, Westclox's employee magazine. Westclox's expansion into overseas markets, acquisition of other companies such as the Sterling Clock Company, and merger with Seth Thomas to form General Time are all discussed. Marketing efforts ranging from Westclox's earliest Saturday Evening Post ad in 1910 to its sponsorship of the Today Show in the 1960s are also included. Endnotes, a bibliography, indices, and values in the captions round out this impressive presentation for collectors, designers, and historians.

Preview

Share your knowledge of this product with other customers... Be the first to write a review

Browse for more products in the same category as this item:

Clocks - Watches > Clocks > Alarm & Shelf
Clocks - Watches > Clocks
Clocks - Watches